Unearth the full story.
Holistic Insight is a leading market research firm that specialises in business-to-business markets, with particular expertise in the built environment. We help businesses understand their key stakeholders, gathering insight that unlocks competitive advantage, strong relationships and business success.
Our dedicated team of senior researchers delve deep to gather the intelligence and true perception that can help you thrive.
What we do
Market research
Market and client feedback
Our market research involves conversations with the stakeholders that matter most to your business. We interview clients and influencers to uncover the insights that will benefit your business. For us, insight is not just about data analysis and measurement, but how people feel and what they value.
Employee surveys
Employee engagement, wellbeing and EDI surveys
Employee feedback is gathered using online surveys, supplemented by interviews or focus groups if required. We provide the benefit of third-party independence and impartiality which illicit more open and honest feedback.
Company-wide analysis
360 degree review
Combining market surveys with an employee engagement process and, depending on your business, supply chain feedback provides a holistic view of your business performance. It unearths strengths to safeguard, areas to improve and opportunities to harness.
Testing investments
Client referencing for M&A
Whether you are undergoing a merger or acquisition, we tailor surveys to undertake the necessary client referencing to inform your investment.
Compelling content
Research and thought leadership
Using market and desk research, we create compelling content to enhance your marketing and brand - reports, white papers, polls and thought leadership that sets you apart.
Insight for effective communications
Communications strategy
Holistic Insight is part of the Holistic Group, with a sister business that provides strategic communications for the built environment. As an additional service, for clients in this sector, we use the insights we unearth to develop a communications strategy to help you stand out.
News & Insights
Confidence Surges Across UK Real Estate and Infrastructure Despite Geopolitical Concerns
New UKREiiF sentiment survey shows 70% of real estate professionals have a positive outlook for the year ahead
New UKREiiF sentiment survey of 10,874 professionals reveals sharp rise in optimism across all regions, sectors and seniority levels – despite ongoing...
Q&A with Suzie Aksun, Senior Consultant, Holistic Insight
How UKREiiF supports the work we do at Holistic Insight
Suzie shares why she is attending UKREiiF 2025 and how the event supports the work we do at Holistic Insight, in addition...
Q&A with Sophie Eastwood, Managing Director of Holistic Insight and Holistic
Why UKREiiF is a must-attend event in the industry calendar
Sophie Eastwood shares why UKREiiF is a must-attend event in the industry calendar. From gaining industry insights, through to the power of...
Uncover what matters most
The Power of Insight and Communications
At Holistic, we believe that understanding your audience is the foundation of effective communication. That’s why we’ve built two complementary businesses, Holistic...