• Market research
  • Client feedback
  • Employee engagement
  • Wellbeing and EDI surveys
  • Content and thought leadership

Holistic Insight is a leading market research firm that specialises in business-to-business markets, with particular expertise in the built environment. We help businesses understand their key stakeholders, gathering insight that unlocks competitive advantage, strong relationships and business success.

Our dedicated team of senior researchers delve deep to gather the intelligence and true perception that can help you thrive.

What we do

Market research

Market and client feedback

Our market research involves conversations with the stakeholders that matter most to your business. We interview clients and influencers to uncover the insights that will benefit your business. For us, insight is not just about data analysis and measurement, but how people feel and what they value.

Employee surveys

Employee engagement, wellbeing and EDI surveys

Employee feedback is gathered using online surveys, supplemented by interviews or focus groups if required. We provide the benefit of third-party independence and impartiality which illicit more open and honest feedback.

Company-wide analysis

360 degree review

Combining market surveys with an employee engagement process and, depending on your business, supply chain feedback provides a holistic view of your business performance. It unearths strengths to safeguard, areas to improve and opportunities to harness.

Testing investments

Client referencing for M&A

Whether you are undergoing a merger or acquisition, we tailor surveys to undertake the necessary client referencing to inform your investment.

Compelling content

Research and thought leadership

Using market and desk research, we create compelling content to enhance your marketing and brand - reports, white papers, polls and thought leadership that sets you apart.

Insight for effective communications

Communications strategy

Holistic Insight is part of the Holistic Group, with a sister business that provides strategic communications for the built environment. As an additional service, for clients in this sector, we use the insights we unearth to develop a communications strategy to help you stand out.

Our team

Managing Director

Sophie Eastwood

Associate Director

Nicola Hanser

Associate Director

Lisa Northcott

Associate Director

Kim Taylor